While awaiting MIDO 2021, the MIDO4U digital platform www.mido4u.com is a key resource that connects exhibitors – who choose to do so – with international buyers. Of course, the digital platform cannot replace an actual fair, where people can mingle and talk business, but it is an accessible means of real, albeit virtual, interaction that ensures the industry a viable way to continue to build business relationships. Users can buy, sell, explore, select and be inspired just visiting the platform. MIDO4U is an occasion, the MIDO way to show how much it cares about eyewear, in any shape!
For buyers: login as VISITOR through the specific button. If it’s the first login, you just need the identity number of your MIDO 2020 pass or register for the first time here https://www.mido.com/en/platform-access. After that, you will have your personal credentials to visit the platform every time you want. Once you’re in you can have a look thanks to the search bar and explore the platform through categories: Exhibitors, Brands, All products. In the homepage, you will find the WHAT’S NEW section, with last products updated.
Scrolling your homepage you will find a SUGGESTED FOR YOU area, where you can get inspiration for your exploring or for your buying. Nowadays we can count more than 9200 products and you can select which kind you want to visit, making your choose based on Frames, Sun, Lenses, Kids, Sport, Goggles, Technology, Accessories, Materials. Thanks to the platform options you can also organize your WISHLIST and select and review all your FAVOURITE BRANDS.